In my continuous reading relating to various topic of SEO, Social media, Contents, Link building and Search & Internet marketing I find very good quotes by SEO industry experts. I forget them after reading so decided to make collection here on this for future reading and will like to share with users of SubmitShop UK Blog

So while resolving the manual action is a good way to start, you need to keep in mind that it can possibly take quite some time for our algorithms to regain trust in your site even after that. +John Mueller

The disavow tool should be used primarily if you have done everything you can to remove an inorganic link and still cannot get the link removed. If you are primarily disavowing links and not trying to remove them, your reconsideration request may not be successful. – Eric Kuan

Their goal should really be to make a fantastic website that people love and tell their friends about and link to and want to experience. As a result, your website starts to become stronger and stronger in the rankings. – Matt Cutts

In general, webmasters can improve the rank of their sites by creating high-quality sites that users will want to use and share – Google

You will have no difficulty ranking for [the name of your company] and this is where most good sites get most of their traffic from Google. – Ryan Moulton

If someone is paying for links that pass PageRank (which violates our quality guidelines), that can affect both the source site and the destination site. – Matt Cutts Blog

“We’re doing a better job of detecting when someone is sort of an authority in a specific space — it could be medical, it could be travel, whatever — and trying to make sure that those rank a little more highly (if you’re some sort of authority or site that, according to the algorithm, might be a little more appropriate for users.)” ~Matt Cutts, Google

Taking another step back … the “*” section is likely much more complex than you really need. When possible, I’d really recommend keeping the robots.txt file as simple as possible, so that you don’t have trouble with maintenance and that it’s really only disallowing resources that are problematic when crawled (or when its content is indexed). My guess is that only /search/ is really problematic (since it puts a significant load on the server), but you’d know your site best.

Finally, keep in mind that the robots.txt file doesn’t control indexing. If you want to prevent URLs from being indexed, you would need to allow crawling, and serve the appropriate robots meta tag (or x-robots-tag header).

By John Mueller Works at Google Switzerland

“It means use whatever is best for your purposes, because you don’t get to horde or conserve any more page rank if you use a 301, and likewise, it doesn’t hurt you if you use a 301.” – Matt Cutts

“Matt, he would wrap content and user experience into one. You need great content that is easy to find. Then link building, SEO, viral, etc gets easier. Long term, social and identity will mean a lot more than they do now. Links still matter more than social signals on Google and Bing. Social has a heavier influence.” Matt Cutts

“The objective is not to “make your links appear natural”, the objective is that your links are natural.” – >Matt Cutts

“Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – Jill Whalen

“Optimize the sites also for users not only search engines.” – Mohnesh Kohli

“Must check the history of domain name, don’t buy a domain name that was involved in spamming and hacking.” – Aprajita Kohli

“Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining anonymous, then, might be irrelevance.” – Eric Schmidt

SEO is not SPAM.” — Matt Cutts